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Albert Heijn ‎ ‎ ‎ ‎ ‎ ──‎‎ ‎ ‎ ‎ ‎ ‎ Ginger Bread Cookie Design

Albert Heijn Character Design Ginger Bread Cookie

AMBASSADORS - Christmas Commercial

Dutch supermarket retailer Albert Heijn believes that when we’re together, Christmas becomes magical.

This year, we see the festivities through the eyes of little Robin. As the youngest in the family, she imagines all her family members transforming into the fairy tale characters from her storybooks: Grandma turns into Santa Claus, her dog into a reindeer, her Mum Ilse into a gingerbread cookie, her Dad Bart into an elf, and her brother Tommy into a giant – all bringing her a lot of joy and giggles.

I had the pleasure to work on the design of the Gingerbread Cookie. Together with the talented director Nick Groeneveld, we where paying for details that mimics Ilse's appearance. For example, the ponytail and the pattern design helps to stay true to Ilse herself.  

Designs made with Adobe Photoshop.

Director: Nick Groeneveld

Character Design: Mirjam Verhoog

Animation: Nick Groeneveld, Carolien Bakker

Music: AMP Amsterdam

Visual Effects & 3D:  Tim Heikamp, Jeroen van Berkel, Micha de Graaf,
Johnathan Krijgsman, Puck van Vliet,  Meryem Tok, Sil Bulterman

Color: Amy Besate

Mirjam Verhoog  — Concept Artist
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